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Latoya Thurman Speaks on Proper Representation in Media & Thoughts of VOD Newz Media

LaToya Thurman, CEO of Cymbee’s Conjure Shop in Forest Park, Georgia, is helping people cultivate spiritual gifts and reconnect to ancestral lineage grounded in a path she recognized young. “I became aware of my gift at 10 years old,” she said, describing mediumship and prophetic dreams that guide her work. “A lot of my messages come through dreams.”

Thurman, an initiated priest, Reiki master, author, and teacher, leads one of Atlanta’s few spiritual shops owned and operated by a hoodoo practitioner. Cymbee’s offers spiritual readings, classes, crystals, and herbs tailored to practitioners seeking ethical guidance and community. “Go where the love is,” Thurman said. “Always go where you’re loved and appreciated.” It’s the principle she credits with sustaining her business and spiritual practice through personal transitions and entrepreneurship.

Thurman praised VOD Newz’s approach to storytelling and ethics. “I love the platform. I think it’s beautiful,” she said, noting the diversity of voices featured. “You are an amazing storyteller,” she added. “Your questions are so thoughtful… so deep,” highlighting the outlet’s focus on sincerity over agenda. “You really want to know what they have to think,” Thurman said, emphasizing the interview style that centers subject expertise and community impact.

Her message to seekers is concise and compassionate: follow resonance, practice transparency, and honor lineage. “Don’t live a life of regret,” she said, urging audiences to trust what supports growth. At Cymbee’s, that looks like education, reciprocity, and pathways to healing. “We help people cultivate their gifts and reconnect with ancestral lineage,” Thurman said work that meets a growing demand for culturally grounded, credible spiritual guidance.


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